Who, and for whom

I build the commercial system behind revenue in the UAE and KSA.

Founders and international companies come to me with a licence and no pipeline. I design the market entry, sign the partnerships and put the sales system in place, then run it with you until it produces revenue.

Next step
Chat on WhatsApp Book a 30-minute call I reply within one working day.
142+ engagements
100+ partnerships
12+ years
10+ markets
WhartonHubSpot AcademyGoogleAbsher GroupUAE | KSA | USA | UK formationI reply within one working day.
Anas El-Abrak, GTM & Growth Partner, Dubai
Anas El-Abrak, Dubai

I take two to three engagements at a time, so every one gets my attention.

The person, not the firm

You work with me, on calls and in writing, until it is built.

I am Growth Manager at Absher Group and a partner in Absher Business and Founders Zone. The work on this site is work I did myself: the market entry plans, the partnerships, the sales systems. When you message me, I am the one who answers, and I am the one on the weekly call.

GTM & Growth Partner for founders and businesses in the UAE and KSA. 142+ engagements, 100+ partnerships, 12+ years, 10+ markets.

Who this is for

Three situations I know how to build out of.

Each one starts with a priced, fixed-scope service. No retainers until something has been built.

Audience A

Founders starting or scaling in the UAE or KSA

You have a licence, or you are about to get one, and you need the first serious pipeline.

Start with T0-01
Audience B

Growth-stage operators

Revenue arrives, but not predictably. You need a commercial system that does not depend on you.

Start with T1-01
Audience C

International companies entering the GCC

You need to pick UAE or KSA first, form the entity and find the partners who will sell for you.

Start with T0-01
What makes this different

Most advisors deliver a plan. Then they leave.

I stay through the build: the partners signed, the pipeline running, the first revenue in. The difference shows in what you get, not in what the proposal says.

Most advisors
  • Deliver a strategy document and exit
  • Advice calibrated for Europe or the US
  • Generic frameworks recycled across clients
  • Disappear after the invoice is paid
How I work
  • Gulf-specific intelligence built from 12+ years on the ground
  • Strategy plus a step-by-step execution roadmap
  • Hands-on involvement through the hard parts of execution
  • A partner who is still there when things get complicated
I do not sell strategies. I build the commercial engine alongside you, until it runs.
How I help

Three tracks. Every price on the page.

Pick the track that matches the problem. Each card shows who the service is for, how long it takes and what it costs from.

Track 1: Market Entry & Growth

For businesses entering the GCC or trying to find commercial traction after setting up.

Delivered by me

Prices fromAED 3,500

Track 2: Business Formation

Register your company in UAE, KSA, USA, or UK: the right structure, the right jurisdiction, done properly.

Delivered through Absher Business

PriceQuoted by Absher Business

Track 3: AI Operations

For UAE and KSA businesses ready to automate their highest-cost manual processes: diagnosed, designed, and delivered end-to-end.

Audit by me, builds by partners

Prices fromAED 6,500

How an engagement runs

Four steps, the same every time.

You will know the price and the scope before anything is built. Nothing starts without a one-page proposal.

  1. Message

    On WhatsApp. I reply within one working day.

  2. First call

    30 minutes, free. I tell you what I would build first.

  3. Scope and price

    A one-page proposal. Fixed price from the stack.

  4. Build

    Weekly calls, async in between.

Case study

One of 7 published builds.

Before, what was done, numeric result. The same layout for every case.

T1-03
AED 500k Partner revenue, 2025
2x Conversion vs average lead
55 Partners registered
Partnership & Channel. UAE / KSA / Egypt.

Absher DirectLink: A partner channel that converts at twice the rate of paid leads.

I built Absher Business's partner channel from nothing, formalised it as DirectLink in 2025, and it delivered about AED 500k in its first full year. Then I diagnosed why it stalled and relaunched it.

Read the build log

View all 7 case studies

Latest writing

Notes from the work, not from the news.

Market intelligence, build logs and the thinking behind the services.

All blog postsAll insights

Free tools

Start with a decision, not a call.

Short tools I use in the first session. Use them first, then message me with the output.

Free calculator

See what AI automation is worth to your Gulf business.

Enter your numbers and get a real ROI projection: the time you recover, the revenue you unlock and the cost you remove by automating operations in the UAE or KSA.

  • Calculates time saved, cost reduced and revenue impact
  • Built for Gulf market context: UAE and KSA operations
  • Takes 2 minutes. No sign-up required
  • Instant results, with a summary you can export

Calculate my ROIFree. 2 minutes. No sign-up.

Time
2 minutes
Output
The AED cost of manual work per year
Payback
How many months automation takes to pay back
Privacy
Runs in your browser. Nothing is sent anywhere.
Gulf Business Weekly

One email. One insight. Every week from inside the Gulf.

Market moves, setup changes, partnership plays and commercial frameworks from 12+ years of operating in the UAE and KSA. No filler, no pitches.

One email a week. Unsubscribe with one click. Read the privacy policy.

Anas El-Abrak, GTM & Growth Partner, Dubai
Anas El-Abrak, Dubai
Start here

Tell me where you are. I will tell you what I would build first.

Chat on WhatsApp Book a 30-minute call I reply within one working day.
Chat on WhatsApp Book a call